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Develop a Mission Statement

Select an organization or department of your choice. Your task is to develop a mission statement. The mission statement describes the purpose of the organization, why the business exists. Develop and submit a one to two page paper (excluding title and reference pages) that establishes a mission statement and its meaning to the department or organization:

Here are some things to consider when it comes to developing a mission statement:

• Is the mission statement focused on satisfying customer needs rather than being focused on the product?

• Does the mission statement clearly communicate purpose to customers?

• Does the mission statement explain how the organization closes the gap between customer needs and the products or services offered?

• Does the mission statement explain a customer centered philosophy?

• Does the mission statement match the current market conditions/needs?

• Does the mission statement reflect the company’s strengths?

• Is the mission statement motivating?

• Is the mission statement realistic?

• Is the mission statement detailed, brief, concentrated and remarkable?

• Is the mission statement clear and easily understood?

• You must use at least two references. The paper must be formatted according to the current APA style guide.

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