Tom defends his discriminatory attitudes by appealing to the naturalness of favoring attractive people over unattractive people. Defend or criticize Tom's statement that discriminating against candidates based on their physical appearance is acceptable because it happens naturally.

Determine whether or not you believe that it is morally acceptable for job candidates who choose to alter their appearance - for example, by dying their hair, getting tattoos, have piercings, etc. - to be discriminated against for those choices. The case study touches on the fact that many companies build their brand around certain customer expectations that often include the appearance of an employee. Defend such a company policy of maintaining strict guidelines for employee dress and appearance. Predict what you believe would be the most compelling counterargument to your defense, and outline your response to that counterargument.