Design and create a survey to measure a business issue, problem, or activity of your choice. Collect information from a functionally diverse population and apply critical thinking to capture meaning from survey results. You are to use the survey polling software Survey Monkey. You canfind the Survey Monkey site at www.surveymonkey.com. You should have at least 20 survey respondents. Note: If you wish, you may tie this polling exercise into your Course Project.


Business analysts use a variety of tools to gather information and feedback about a project. One of these tools is surveying stakeholders. In this exercise, you will create, design, administer, and evaluate the results of a stakeholder survey. The stakeholders may be part of your course project or they may by any other group of individuals you wish to survey.

Choose your Issue and Design your Survey

1. The first task is to choose the business issue you will analyze. Create a schedule of activities to measure the issue that includes identifying the correct stakeholders, selecting the best business analysis techniques, managing requirements, and identifying necessary progress assessments.
2. Construct a diagram of the inputs, tasks, and outputs to map the Survey Monkey survey project. You can see examples of this diagram in front of each chapter in the BABOK®.
3. Define your survey objective. What are you going to survey? What questions are you going to ask? What is the objective of the survey? What will you do with the information?

Build your Survey
4. Build your Survey Monkey survey.Go to the website, www.surveymonkey.com and register for the basic service.After you have registered, review these tutorials.
a. Getting Started
b. Question Types
c. Survey Templates
d. Customization
e. Response Validation
f. Skip Logic
g. Printable PDF File
5. Design a 5-10 question survey to obtain the information you need to address your project queries.

Identify stakeholders and run your survey

6. Identify your stakeholders or survey population, and run your survey. Make sure you allow enough time for your stakeholders to complete the survey and to analyze the results.

Analyze, Interpret, and Summarize

7. Analyze and interpret the resulting data. What does the survey information tell you about your chosen issue? What conclusions can you draw from this information?
8. Summarize your conclusions.
9. Include raw survey results in an Appendix.

Your paper should be 4-5 pages, following APA format. Include theory and references accordingly.

Paper Outline
1. Introduction
2. Description of business issue
3. Schedule of activities
a. identify stakeholders
b. select analysis technique(s)
c. timeline of activities
4. Diagram inputs/tasks/outputs
5. Describe survey and the rationale behind each question
6. Survey results
7. Analysis of survey results
8. Conclusion