Ask Question, Ask an Expert

+1-415-315-9853

info@mywordsolution.com

Ask Marketing Management Expert

problem 1:

You have been appointed as the marketing manager for a restaurant selling “healthy food” in the city centre. They have asked for your suggestion on advertising their products.

a) Describe in detail the steps comprised in developing an advertising campaign for the restaurant.

b) Describe the benefits and drawbacks of using advertising only as a promotion tool.

problem 2:

a) Describe the phases comprised in the Product Life Cycle concept and their relevance in the marketing decision making. You might use any product or service as an illustration to support your answer.

b) The marketing of services presents several challenges to the service provider. Outline an extended marketing mix (7Ps) with an explanation of each element in relation to the services.

problem 3:

a) The role of Marketing Manager in the strategic marketing planning process is very critical. Describe this statement by giving appropriate illustrations where suitable.

b) A famous multi-national company in the fast food sector wishes to have outlets for its products in Mauritius and the company has approached you to help them in better understanding the local market. As a marketing manager you have suggested that an environmental analysis be initially carried out for the said company.

List all the factors, which are to be covered in the environment analysis. Describe the specific issues, which might be analyzed under each of the factors recognized by giving appropriate exs.

problem 4:

Describe how business buyer behavior is distinct from consumer buyer behavior. By using a buyer behavior model to describe what factors affect the buyer behavior.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M95989

Have any Question? 


Related Questions in Marketing Management

The local health department is considering a new program

The Local Health Department is considering a new program for the county. Your supervisor has reminded you that it is important to know your consumers in order to effectively market to them. You have been tasked with crea ...

Assignment place distribution strategy and promotionusing

Assignment: Place (Distribution Strategy) and Promotion Using the Waters Bottling Company, continue to build the Marketing Plan Sections for the product you have selected/ invented/ created. Complete the following in MS ...

Question 1 the marketing control process is important as it

QUESTION 1. The marketing control process is important as it provides the opportunity for an organization to adapt to both external and internal environmental change. Discuss two internal sources and two external sources ...

Assignment part 2 the following relates to your responses

Assignment: (Part 2), the following relates to your responses from part 1 of the assignment. Each group will be required to 1) synthesize the responses from the assigned chapters which is chapter 4 Purpose: The intent of ...

Select one of your favorite companies and discuss how it

Select one of your favorite companies and discuss how it uses social media. Identify the social media networks the company uses (e.g., Facebook, Instagram, Twitter, LinkedIn, Pinterest, etc.) Which marketing strategies d ...

Assignment creating training toolsimagine your manager has

Assignment : Creating Training Tools Imagine your manager has requested that everyone in the company take the StrengthsFinder test. Now, your manager has asked you to put together a training tool on how to best coach and ...

Identify five 5 c level positions typically found in a b2b

Identify five (5) "C" level positions typically found in a B2B company, describe the roles and responsibilities of each of these individuals, and what you think might motivate each in how they go about their responsibili ...

Find an article related to marketing and write a page about

Find an article related to marketing and write a page about it (2 articles) (1 page each) You may use foxnews.com because it has a business page. However, you can get an article from any website or magazine. You can pick ...

What are the different pricing strategies that marketers

What are the different pricing strategies that marketers can use? Describe any five pricing strategy and give example of each.

I have wrote most of the paper but it need a lot of editing

I have wrote most of the paper, but it need a lot of editing, fixing and completing the paper should have: 1-cover page and it follows the APA format. 2-abstract conforms to APA format and contains succinct summary state ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

WalMart Identification of theory and critical discussion

Drawing on the prescribed text and/or relevant academic literature, produce a paper which discusses the nature of group

Section onea in an atwood machine suppose two objects of

SECTION ONE (a) In an Atwood Machine, suppose two objects of unequal mass are hung vertically over a frictionless

Part 1you work in hr for a company that operates a factory

Part 1: You work in HR for a company that operates a factory manufacturing fiberglass. There are several hundred empl

Details on advanced accounting paperthis paper is intended

DETAILS ON ADVANCED ACCOUNTING PAPER This paper is intended for students to apply the theoretical knowledge around ac

Create a provider database and related reports and queries

Create a provider database and related reports and queries to capture contact information for potential PC component pro