Select a Fortune 500 international company in the service industry. Using your selected company as the basis for your research, prepare a paper that will:
• Describe the main line of business of the company
• Name four of the countries in which the company operates
• Explain, in detail, the implementation of the 4P's marketing mix concept by the company
• Describe any differences observed in the implementation of this concept, from one country to another.
Present your findings as a 4-5 pages Word document formatted in APA style.