problem 1: What do you mean by the term communication? What is its significance in the marketing?

problem 2: Describe the different elements of communication process. Find an illustration of an advertising campaign being used by a company and analyze the campaign in terms of these elements of communication model.

problem 3: describe the main barriers to marketing communication?

problem 4: Communication is the foundation of marketing life. Comment on it.

problem 5: How can you fascinate the customers towards your products in the marketing environment?

problem 6: Illustrate the meaning of relationship marketing? How it can be operated in the digital age?

problem 7: Describe the process of Relationship Marketing with an appropriate ex?

problem 8: Illustrate how you maintain the relations with the consumers and would-be sellers?

problem 9: Describe the steps to be implemented in the process of Relationship Marketing and its respective principles.

problem 10: How can you differentiate the concept of Relationship marketing in various sectors of the economy such as industry and service?

problem 11: How can you distinguish relationship marketing and marketing relationships?