Describe how you might handle the situation and why the approach you suggest is the right one to take. Apply customer-building strategies discussed in the text.

A customer throws a product on the counter and says, "I want my money back now!" He attacks your personal integrity and you can feel

your anger ready to erupt. The customer says, "I'll never do business with you again!"

Assignment Directions

Submit your answers to the questions in a double-spaced paper, no more than three pages long, to the Dropbox.

Assignment Checklist

Describe the customer problem

Discuss ways to handle the problem

Apply a solution that incorporates customer-building strategies from your text.