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Describe how each aspect of the environmental framework (p. 62) affects Zappos. (Competitive, Economic, Technological, Political-Legal, and Socio-Cultural). Remember these are not what is internally going on at Zappos, but how is the outside competitive structure, the outside economic climate, etc. affecting them.

How does Zappos rate on the social responsibility pyramid? Do they meet all the criteria for a socially responsible company?

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