Data mining is a common practice used to help identify, Ask an Expert

Management Studies

Data mining is a common practice used to help identify buying patterns of customers for marketing purposes. More recently, though, some companies have started gathering non-purchasing information in order to create profiles of people to sell to retailers. Do you think this practice is ethical? Should it be legal?

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M92572102

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