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Cultural dissonance is the term commonly used to describe a sense of discomfort, discord or disharmony arising from cultural differences or inconsistencies which are unexpected or unexplained, and therefore difficult for individuals to negotiate (Heine, 1997). This assignment requires you to reflect on a time when you have experienced cultural dissonance. It may have been whilst you were travelling, whilst you were watching a movie, at work or at university. 

In reflecting upon your experience of cultural dissonance, ensure you address the following:

1. Clearly define the term 'cultural dissonance', drawing on appropriate academic literature.

2. Provide a detailed description of the nature of the cultural dissonance you experienced. In your discussion, explore the cultural values or dimensions that were causing the dissonance.  

3. How did you overcome the dissonance you experienced? What lessons can you take from this experience?

Business Management, Management Studies

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