Criteria: 1) the extent to which you define all relevant terminology, 2) the extensiveness of your literature review, and 3) how you relate the findings in the literature with your organization.

question: Corporate culture has been cited in the popular press and in academic literature as being an important internal environmental element in achieving a competitive advantage. Please select 3 orientations (i.e., marketing, entrepreneurial, customer) and explain how and to what extent these orientations influence organizational performance. Also don't forget to tie-in how your findings from this literature review resonate with your experience.