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Management Studies

Create a marketing plan to increase enrollment in your school (i.e., College of Business at Washington State University).

Describe in more detail the SWOT analysis and four marketing mix elements that make up the plan.

Students should provide detail for the following elements of the marketing plan:

Business mission statement

Situation analysis (SWOT)

Internal strengths and weaknesses

External environmental opportunities and threats

Target market(s)

Marketing mix

Product/service strategies

Place/distribution strategies

Promotion strategies

Pricing strategies

Implementation, evaluation, and control

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HR Management, Management Studies

Category:- HR Management
Reference No.:- M92589090

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