Ask Question, Ask an Expert

+1-415-315-9853

info@mywordsolution.com

Ask Marketing Management Expert

Use the internet or Library understand an industry and then create a fictional start­up company that is entering a foreign (non U.S) market with a good or service. Your fictitious company may export an existing good or service to a foreign business market (e.g. developing websites for a foreign firm that targets the U.S. Market). 

You will create a marketing plan for your start­up company.

prepare a five (5) page paper in which you: 

1. Describe your company and its product in terms of its marketability.

2. Determine the key strengths and weaknesses of yourcompany, as well as the opportunities and threats it faces within its industry.

3. describe the marketing objectives of your company that are based on the findings of your secondary market research. Your marketing objectives should, at a minimum, address potential customer profile and market segmentation. describe the manner in which you conducted your customer profile and market segmentation. describe the manner in which you conducted your secondary market research.

4. Describe the key methods that the company will use to implement the marketing mix that you have developed. The methodology should, at a minimum, focus on the details of the different elements of the market mix and how your company will focus them on the target market.

5. Use at least 2 quality references. Not Wikipedia and other Websites do not qualify as academic resources.

Assignment must follow APA format: double space, using times Roman font, size 12, with 1' margins on all sides, citations andreferences must follow APA.

Outcomes associated with this assignment are:

The fundamentals of marketing including product, price, distribution, and promotion in a global environment. Determine the marketing planning process, market segmentation, and the development of the key elements of a marketing strategy. Determine the elements of marketing research. Use technology and information resources to research issues in marketing. prepare clearly and concise about marketing using proper writing mechanics.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M913955
  • Price:- $60

Priced at Now at $60, Verified Solution

Have any Question? 


Related Questions in Marketing Management

Sales incentivesin order to generate long-lasting sales

Sales Incentives In order to generate long-lasting sales success, a sales manager needs to create special incentives for rewarding top sellers. Salespeople are often paid a base salary, plus incentives for attaining sale ...

In his book the human side of enterprise douglas mcgregor

In his book, The Human Side of Enterprise, Douglas McGregor (1960) proposed two theories by which employee motivation can be viewed. He called the theories, Theory X and Theory Y. Both of these theories are based on the ...

Sun microsystems lived and operated in a dream world

Sun Microsystems lived and operated in a dream world throughout most of the 1990s, realizing significant revenue mainly from its line of server computers. Then, along came the dot-com implosion around 2000 and a new entr ...

Develop and describe an entrepreneurial storyboard for a

Develop and describe an Entrepreneurial Storyboard for a current product on the market. Template will be provided with examples in class. The Storyboard will be presented in two forms: 1 One four-slide PowerPoint Present ...

A 34kg cannonball is fired at dimitri who weighs 136 kg if

A 34kg cannonball is fired at dimitri who weighs 136 kg. if the cannonball is fired with an initial velocity of 8.9m/s with what speed does the combination of dimitri and the cannonball tumble backwards? Use conservation ...

There is no shortage of pricing approaches and as customers

There is no shortage of pricing approaches, and as customers, we are exposed to all of them at some time or another in our purchasing processes. Choose one of the pricing approaches discussed in the readings and discuss ...

Upon standard scale there are five different responses

Upon standard scale, there are five different responses getting from customer for any Likert items. Then as per Likert scale, scale ranges from 1 to 5 and hence the score answer comes 1, 2, 3, 4, and 5. If there are four ...

Please choose from the following companies for assignment 1

Please choose from the following companies for Assignment : 1. Apple 2. Microsoft 3. Google Assignment : Management at a Company Faculty will provide two to three (2-3) companies for you to choose from for this assignmen ...

Objectivesthe course project gives students the opportunity

Objectives The Course Project gives students the opportunity to synthesize all of the concepts in the  Marketing course by applying them to develop a comprehensive marketing plan for a new business, product, or service. ...

A 22 kg rock is released from rest at the surface of a pond

A 2.2 kg rock is released from rest at the surface of a pond 1.8 m deep. As the rock falls, a constant upward force of 4.7 N is exerted on it by water resistance. Let y=0 be at the bottom of the pond. Part A: Calculate t ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

WalMart Identification of theory and critical discussion

Drawing on the prescribed text and/or relevant academic literature, produce a paper which discusses the nature of group

Section onea in an atwood machine suppose two objects of

SECTION ONE (a) In an Atwood Machine, suppose two objects of unequal mass are hung vertically over a frictionless

Part 1you work in hr for a company that operates a factory

Part 1: You work in HR for a company that operates a factory manufacturing fiberglass. There are several hundred empl

Details on advanced accounting paperthis paper is intended

DETAILS ON ADVANCED ACCOUNTING PAPER This paper is intended for students to apply the theoretical knowledge around ac

Create a provider database and related reports and queries

Create a provider database and related reports and queries to capture contact information for potential PC component pro