Consumers have gotten used to seeing products placed in, Ask an Expert

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Consumers have gotten used to seeing products placed in movies and TV shows. We see cars, food, beverages, clothing, electronics, stores, and more on a regular basis inserted into entertainment. Discuss product placement as a tactic in marketing. What are the advantages/disadvantages of this type of promotional tool compared to other types of advertising?

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M93131096

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