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Considering the five basic options listed below that are available for competing in international markets, discuss in detail the factors that a firm must consider when selecting each of these strategic directions.

Direct Exporting,

Creating a wholly owned International Subsidiary,

International Franchising,

International Licensing, and Creating an International Joint Venture or Strategic Alliance.

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92458836

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