Consider the redesign of a typical coffee making machine:

a) Clearly identify 10 most relevant marketing requirements that can be grouped by functional similarity into 3 groups.

b) Construct the objective tree using the 3 groups above.

c) Construct the pairwise comparison matrix of the groups of marketing requirements and explain your decisions.

d) Develop 4 engineering requirements related to the marketing requirements.

e) Explain how the engineering requirements are related to the different groups of marketing requirements.