Compare and contrast Boeing and Airbus technological changes from the late 90s to present – about 500 words.

a. What types of aircraft and fleets have been produced to meet the global demand? Are legacy airlines making larger orders? What type of orders are being made by new cost leader carriers?

b. In general, what are your observations? Are airlines ordering larger or smaller aircrafts? What are the trends? Are consumers making choices in terms of seat comfort and/or space? Please elaborate with specific airline examples.

c. Strategically for the industry, have circumstances changed since 2008? Is Porter’s argument flawed? Support your claims with quantitative data.

d. Please conduct external research (in addition to the materials provided) and present your data in graphs and/or tables.

e. Based on your research and report, what have been the managerial implications for those leading the airline industry?