Company Analysis Project: Part 1
In this activity, you will begin your company analysis, completing the first stage of research on your selected company.
Revisit the MBA6008 Course Alignment Map to review how all activities assist you in achieving the course competencies and overall program outcomes.
Activity Instructions
For this first component of the Company Analysis course project, you will write an introduction to your selected publicly-traded company and its industry. Your introduction should include information about:
• The company's name, size, and location.
• Industry.
• Financial information.
• Global presence.
Consult resources like MSN Money and Yahoo! Finance for information. You should also identify your company's 10-K report for relevant details.
Be sure to review all project components and to familiarize yourself with requirements. The next component is due in Unit 4.
Submission Requirements
Before you submit your assignment to your instructor for grading, you should submit a final version of your paper to Turnitin. More information on the Turnitin Source Matching tool is available on iGuide.
• Written communication: Written communication is free of errors that detract from the overall message.
• APA formatting: Resources and citations are formatted according to APA (6th ed.) style and formatting.
• Length: approximately 1 double-spaced, typed page.
• Font and font size: Times New Roman, 12 point.