Company: Adidas

Description : You have to analyze a corporation External and Internal environment. Once the analysis is complete you should provide evidence-based suggestions leadership of these corporations take.

For the purpose of assurance of learning, one score will be given, based on the ability to identify relevant Macro and Micro level business issues and suggestions to address them.

The assignment should contain the following:

1.) Introduction. ( page 1)

2.) Internal environment of company ( micro level) (page 1 and 2)

3.) External environment of company ( macro level) ( page 2 and 3)

4.) PEST analysis ( page 3 and 4)

5.) Conclusion ( also add what changes have to be made in organisation) (page 4 and 5)

6.) Suggestions ( Once the analysis is complete you should provide evidence-based suggestions leadership of these corporations take. ) (page 5 and 6 or more)