(Answered) Communication strategieswhat are some of your favorite tv

Management Studies

Communication Strategies

What are some of your favorite TV and Internet ads? Why? How effective are the message and creative strategies? How are they creating consumer preference and loyalty and building brand equity? What is different between TV and online advertising and why? Does the product or service itself impact which is best to use. Explain with an example. (150 words and 1 reference)

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