Collaborate as a team to prepare a report on the globalization of a company. As a team, choose one company from the suggested list given below.
Suggested list of companies:
IBM (USA)
Microsoft (USA)
Google (USA) eBay (USA)
Wal-Mart (USA)
Carrefour (France)
Cisco (USA)
Huawei (China)
Nokia (Finland)
Motorola (USA)
GM (USA)
Hyundai (S. Korea)
Tata Motors (India)
Chery Auto (China)
Marriott (USA)
Hilton (USA)
Intel (USA)
Texas Instruments (USA)
Coca-Cola (USA)
PepsiCo (USA)
MacDonalds (USA)
Yum Brands (USA)
Complete the following:
Research and gather the basic facts regarding the globalization of the selected company during the last five years. You should look for the following information, but feel free to include any additional information you believe may enhance your team's report:
Annual data on geographic breakdown of sales, assets, employees, and profitability
A chronology of major events pertaining to the global activities of this company
Annual data on the key financial statistics for the company as a whole (e.g., revenues, % profit margins, % return on average equity, earnings per share, year-end stock price, etc.).
Based on the information you found in your research analyze and assess the evolving global strategy of this company.
What globalization imperatives does this company face?
What is your assessment of this company's moves to expand its global presence?
What is your assessment of this company's moves to better exploit its global presence?
Analyze the company information and predict what the global profile of this company might look like five years from now.