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Coherence Revise the following paragraph to ensure coherence. You may need to add some of your own words to create coherence:

Branding and sales play a major role in how a marketing department functions. Google has a distinctive brand. Special attention must be paid to the potential markets and it must be representative of the company’s goals and values. Without a good brand, it is difficult to make a sale. Customers should know about a brand before they ever walk into a store. The value to a brand is that it helps create a sale, which brings in revenue. Businesses would fail without this relationship.

Operation Management, Management Studies

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