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Classify each cost item into one of the business functions of the value chain, either (1) R&D, (2) design, (3) production, (4) marketing, (5) distribution, or (6) customer service.

Item:

a.   cost of samples mailed to promote sales of a new product

b.   labor cost of workers in the manufacturing plant

c.   bonus paid to a person with a 90% satisfaction rating in handling customers with complaints

d.   transportation costs for shipping products to retail outlets.

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92060772

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