CHOOSING A BRAND NAME AND MARKETING PITCH

Suggest an appropriate brand name and marketing pitch in three to five sentences for one of the following listed consumer products and services. Please create a full description of the product or service along with your creation on brand name and marketing pitch.

1. A cable TV network targeted at new parents with features on babies and toddlers

2. An online store that guarantees to sell used textbook with unbeatable price

3. A chocolate-flavored vitamin drink

4. A sporty car targeted at middle-aged women

5. A glow-in-the-dark light switch

6. A breakthrough prescription drug to treat childhood diabetes

7. A restaurant serving Japanese and Chinese food

8. An easy-to-use handheld e-mail device targeted at technology-phobic senior citizens

9. An inexpensive line of cosmetics featuring vibrant colors

10. A magazine targeted on single career women

11. A high-end all-natural cat food

12. A TV shows targeted at newly weds

13. An afterschool program for gifted children

14. An exclusive line of children’s sports shoes

15. A banana-flavored breakfast cereal

16. A mobile dental clinic

17. Herbal supplement to reduce fat especially for children

18. A tooth sensor that identifies oral health condition

19. A digital patch that records heart health information

20. A digital camera/GPS (global positioning satellite) combination preloaded with maps of North America

21. Your choice