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Management Studies

• Choose the product or service you would like to introduce to marketplace. It may be from the existing company or a new concept.
• Create the 1,750- to 2,100-word marketing plan for selected product or service. Include the following elements:

A short explanation of the product or service being offered
An analysis of market in which the product or service will be offered

• Size and demographics of the markets
• Potential competitors, if any

o An analysis of marketing strategies which will be utilized for introduction of product or service:

• Pricing
• Promotion
• Distribution
• Sales support

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M9366070

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