Chapter 9 Activity

1. Describe the prototype approach to categorization. Define prototype and give examples for the category of "clothing." Mention items that are high and low on prototypicality in the clothing category. Finally, describe the experiments that Rosch and her colleagues did to demonstrate the connections between prototypicality and behavior.

2.Compare and contrast the standard object for the prototype approach to categorization and for the exemplar approach to categorization. Include descriptions of how the standards can lead to similar as well as different categorization judgments.

3.Explain priming in terms of spreading activation. Using a description of a lexical decision task, give an example of a prime-stimulus pair that would produce priming and another pair that would not. What do these priming effects tell us about categorization?

the book for this class is Goldstein, E. B. (2015). Cognitive psychology: Connecting mind, research, and everyday experience (4 th Ed.). Belmont, CA: Wadsworth/Cengage Learning.