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Case study- Fellers bakery

Questions:

You are Susan Feller. Should you grow your business? Why?

What are the key questions that you must answer to decide question 1?

What are Susan's growth options? What are the pros and cons of each?

You are Susan Feller. How would you grow your business and why?

Growth can be good and growth can be bad. What does that mean with respect to this case?

Prepare an argument for why Susan should not grow the business.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M91263816
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