Case: Hammond J. H. and Raman, A. (1995), Sport Obermeyer, Ltd. Harvard Business School

Questions:

1. What changes in logistics, procurement and supply chain management would you recommend to Wally to improve performance?

This assignment requires the submission of a 2,500 - 3,000 word report, which shows an understanding of the theory and how companies have applied this theory in practice. The word count is from the start of the Executive Summary to the end of the Conclusions sections and does not include the cover page, references and appendices.

The required format for the layout of the report is as follows:

o Cover page.

o Executive Summary

In a single paragraph, summarise the contents of the entire report. This should be written last when the rest of the report is completed, so that you know what you are summarizing.

o Introduction to the selected project

Briefly give an introduction to the case you are analysing.

Outline your plan to analyse the case.

o Analysis of the case

Using the theory in the topic, analyse the case.

You should devote most of the effort to applying the theory to answer the case study question.

o Discussion and Conclusions

In this section, you discuss your answer.

Identify the key learning points in the case and what your group learned from undertaking the assignment.

o References

All third party material used in the report must be listed here using a formal referencing system such as the Harvard system. These must be correctly cited where used in the body of the report.

Attachment:- sport_obermeyer2c_ltd.rar