Case Assignment

For your case assignment this session the organization you will be reviewing is Comcast. You will be considering how this organization competes within a very competitive industry.

After reviewing the book section, presentation materials, and additional readings, consider the organization's mission/vision/values and key stakeholders and discuss the organization's position and niche in the competitive environment.

Make sure you present the company's mission, vision, and/or values (whatever the company makes available to the public along these lines), and discuss the company's most important primary stakeholders. Indicate whether you believe the company's mission, vision, and/or value statements are in alignment with stakeholder needs. That is, does the organization treat key stakeholders in a fashion that is in alignment with its posted mission/vision/values?

Also, is the organization's mission/vision/values in alignment with the volatile environment in which it competes?

Assignment Expectations

Your case assignment should be a minimum of 4 pages in length.

You are required to use APA formatting and you are required to cite and reference your sources. There should be a minimum of three reputable sources cited and referenced in your paper.

Please make sure you review the assignment rubric prior to writing your assignment.