Case Analysis Instructions

Case: Louis Vuitton in Japan

Analysis Outline:

You should answer the question: What are the opportunities and challenges for Louis Vuitton in Japan?? To do this, follow the sections described below (make sure your report is clearly divided into each section and all sections are labeled):

• Section 1: Problem overview (Hint: Keep in mind this course's contents): Here, I suggest no more than a paragraph identifying at least two opportunities and two challenges that you will analyze in your report (don't provide details yet-these will be part of your analysis sections).

• Section 2: Opportunities analysis: Use course content to explain what these opportunities are and why they present opportunities for Louis Vuitton. Clearly underline the course concepts you're using.

• Section 3: Challenges analysis: Use course content to explain what these challenges are and why they present challenges for Louis Vuitton. Clearly underline the course concepts you're using.

• Section 4: Recommended solution(s): Use course content to explain how Louis Vuitton can maximize or take advantage of the opportunities and minimize or overcome the challenges.

• Section 5: Conclusion (i.e., a brief summary/wrap-up of the report)

Formatting Guidelines:

Your Report should be typed using a common 12-point Word font (e.g., Times New Roman, Garamond), double- spaced, with 1-inch margins, and should not exceed 6 pages, excluding the cover sheet, any references, etc.

Any text on a seventh page will not be graded. Include page numbers at the bottom of each page (excluding the cover sheet). Clearly separate and label each section.