Ask Question, Ask an Expert

+1-415-315-9853

info@mywordsolution.com

Ask Marketing Management Expert

Task: Answer the following essay problem:

Can an understanding of internal influences on consumer behaviour assist charitable organisations?

In your answer focus on the one internal influence which is, Motivation.

This is a six step process:

Step 1
: Read the relevant chapters of your text book.
 
Step 2: Re-read the sources related to theory that you collected in assessment 2.
 
Step 3: Do some additional research about the charity context to find evidence to support your response / argument. You are expected to have at least 3 references in addition to the ones you collected in assessment 2 for the assignment.
 
Step 4: Make a list of points that you want to discuss.
 
Each point becomes a paragraph (one point per paragraph). Remember the purpose of an essay is to create an argument.
 
Your first sentence is a topic sentence that introduces the point. Then describe your point, provide support using theory (the articles you have reviewed) and an ex to describe and then draw out the conclusion/implication of you point. Each paragraph needs to follow on from the last one to create a logical flow. Think about how each idea links together to get to your overall point. Include an introduction and a conclusion in your essay.
 
Step 5: Create a reference list using APA 6th style (a short guide to APA referencing is provided in your resources folder on interact) and make sure all of the articles that you have cited in the essay are included in the list.
 
Step 6: Submit the essay via Turnitin.
 
Rationale:

The objective of this assessment is for students to demonstrate their ability to:

• Describe the theoretical concept of internal influence on consumer behavior.
• Apply that theoretical concept to the context of charitable organizations.
• Engage in online search activity to find appropriate sources.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M9282

Have any Question? 


Related Questions in Marketing Management

Company to choose appleassignment 1strategic positioning

Company to choose: Apple Assignment 1 Strategic positioning is an integral aspect of the potential success of a company. Review the resources regarding Kellogg's (Who Killed Tony the Tiger? How Kellogg Lost Breakfast and ...

For your discussion post this week visit youtube to search

For your discussion post this week, visit YouTube to search for and view several past Super Bowl ads. Compare Super Bowl ads over the last few years. Discuss what types of strategies were used. Have the strategies change ...

This activity gives you the opportunity to apply the

This activity gives you the opportunity to apply the lessons you have learned about marketing to the very important context of effectively differentiating yourself on the job market. To accomplish this, you will need to: ...

Watch the video case study geek squad a new business for a

Watch the video case study "Geek Squad: A New Business for a New Environment." http://highered.mheducation.com/sites/0077861035/student_view0/chapter3/video_cases.html (link to video) Read the case study discussion on pp ...

Problem statements serve as the foundation for policy and

Problem statements serve as the foundation for policy and advocacy initiatives. They assist in defining the public health issue and in communicating the urgency it poses to the general public. Though there are many forma ...

Use google news or bing news to search news articles on

Use Google News or Bing News to search news articles on "future of social media monitoring tools" or "social media Key Performance Indicators (KPI)". Select one (1) tool of your interest, and analyze the main pros and co ...

Ausing the target price of 599 determine the price point

a:Using the target price of $5.99, determine the price point the company should use for the wholesaler. Does this price point allow the company to maintain its desired 45 percent mark-up? If you know that the consumer pr ...

What are the internet access options in your area write a

WHAT ARE THE INTERNET ACCESS OPTIONS IN YOUR AREA? Write a report on what sort of Internet connections are available close to you. How many ISPs offer telephone modem access? Is DSL available to you? Is it available to a ...

Discussion 1bullyou are tasked with writing a blog post

Discussion 1 • You are tasked with writing a blog post discussing Facebook's stance on consumer privacy in the digital age. Additionally, you must comment on at least one of your peers' blogs. Demonstrate your knowledge ...

Ethics assignmentafter viewing the remington under fire

Ethics Assignment: After Viewing the Remington Under Fire Video write a 2-page double spaced essay regarding the ethics of product responsibility and consumer safety. How do you feel Remington has handled the situation? ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Section onea in an atwood machine suppose two objects of

SECTION ONE (a) In an Atwood Machine, suppose two objects of unequal mass are hung vertically over a frictionless

Part 1you work in hr for a company that operates a factory

Part 1: You work in HR for a company that operates a factory manufacturing fiberglass. There are several hundred empl

Details on advanced accounting paperthis paper is intended

DETAILS ON ADVANCED ACCOUNTING PAPER This paper is intended for students to apply the theoretical knowledge around ac

Create a provider database and related reports and queries

Create a provider database and related reports and queries to capture contact information for potential PC component pro

Describe what you learned about the impact of economic

Describe what you learned about the impact of economic, social, and demographic trends affecting the US labor environmen