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Business Process Management Written Assignment -

Objective -

To successfully complete this assignment you will demonstrate that you can provide clear written advice, and appropriate recommendations for change, to a business owner, utilising business process management (BPM). Your advice will offer the business owner several reasons for adopting a business process management approach, in particular 

  • an explanation of the current business processes and why they should be redesigned,
  • a proposed redesign solution,
  • any special considerations that need to be taken into account to deliver the proposed solution successfully; and
  • succinct recommendations.

In providing your advice to the business owner you will take into account various perspectives and circumstances encompassing the business.

Overview of Enterprise Airways Pty Ltd -

Enterprise Airways is a Victorian regional airline providing passenger and freight services to several major towns.  It has operated for seven years and is based at Melbourne Airport.  Enterprise Airways offers daily services to Albury, Echuca, Mildura, Portland, Ballarat, Sale and Lakes Entrance.  Its current fleet comprises three twin engined aircraft each capable of carrying 15 passengers and freight.  The airline has plans to expand its operations, when economically viable, to Mount Gambier in South Australia and Orange in New South Wales.  However this will require more aircraft, flight and cabin crews as well as access to airport services and passenger and freight handling organisations.  The board of directors recognises that a return to incremental and consistent profitability is a pre-requisite for expansion so is demanding to see an improvement in the airline's financial performance.

Task: Preliminary Business Report -

Your task is to prepare a preliminary business report for Amanda. Amanda has an in-house style which she expects for business reports, so the main body of your report must be structured using the following headings. A brief about what each section of the report must address is also provided. If you believe that there is insufficient information on which to carry out your analysis, you may make reasonable assumptions however, these must be clearly stated.  

BPM and Strategy

  • Introduce Amanda to Business Process Management by stating in plain terms what it actually is how it can help the business and why a BPM approach should be adopted by the airline.
  • In describing the benefits of BPM to Amanda, ensure that you briefly highlight how BPM connects to business strategy (internal and external perspectives), positioning, structure and value propositions. Briefly describe the meaning of value chains and how using BPM, in conjunction with this concept, can assist Amanda to improve the business.

Problem Analysis

  • Amanda is aware that there are a number of problems within the company and whilst she is happy for you to briefly describe these, she would like you to concentrate your efforts on the problem which you determine to be the most urgent. Failure to clearly identify the most urgent problem will result in a loss of five marks. In relation to this problem, Amanda would like you to identify the causes of the problem, the problem and the consequences of the problem; refer to the capabilities gap and the performance gap here if relevant
  • Show the current 'As Is' process using BizagiModeler software
  • Identify any process flow problems and/or day to day management problems; output and input problems; and problems with controls and enablers; develop a project scoping diagram to illustrate the problem which you have identified
  • Clearly articulate the strategy that you believe Amanda should be following and provide a justification for your view.

Proposed Solution

  • Advise Amanda what it means to develop a 'business process architecture' and how it can add value to the company.
  • Bridge the identified gap, revealed in the previous section, by describing a 'To Be' process; what will the 'To Be' process do, or not do, when the change project is rolled out
  • Support your 'To Be' process with a BPMN process flow diagram using BizagiModeler software
  • Are there any key aspects in your proposed solution that you should clearly describe to Amanda, for example: SOA; ERP; Master Data; Core, Support and Management processes; alignment issues; etc?
  • Based on the information provided in your proposed solution you must also include a fully annotated organisational structure.

Solution Considerations

Large BPM driven organisational changes can be extremely valuable, they are also complex undertakings impacting the organisation, its people and its use of modern technologies.

  • Identify and briefly describe significant considerations that might impact Enterprise Airways Pty Ltd', both during the redesign development stage and upon the implementation of your proposed solution. Some considerations might pertain to the costs of bridging the gap (time, effort, money, etc.), risks, opportunity costs, politics, etc.
  • You are to specifically address any upstream or downstream implications (within or outside the organization) of the solution you have proposed, citing why these implications are important.

Attachment:- Assignment File.rar

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M92282638

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