Business Planning

Learning Objectives

Introduction to
What is a business
What is value
What is a business model
What makes up a business model
What makes up a value-chain
What are the roles of engineers in the business and business planning

Strategic Management

Aim

Focuses on the commercial environment graduates as professional engineers.
Topics include:
Strategic planning, business planning
Explain the nature of and analyse business environments and business planning for engineering.
Develop strategic management strategies for engineering organisations.

The Relationship Between Engineering & Society

Session Outline

Set the scene for the paper
Relationship engineering has with technology and society
This underpins the 4 areas of the paper i.e. ethics, strategy, sustainability and projects