Business Intelligence Research Report -

Using appropriate authoritative sources create a 1,500 word research report that:

• explains the role of data analysis tools and data mining in contemporary organisations
• identifies and explains the ethical implications around gathering, storing and using customer information

In Resources is an article by Dean, Payne and Landry (2016) which may be a good starting point for your research.

Your research should include such sources as the professional body articles as well as text books and peer reviewed academic journals. Vendor websites are not considered to be appropriate sources of information for this task. Use APA referencing in your report.

This assessment task has been designed to develop your ability to interpret and evaluate the concepts covered in Topic. More specifically it seeks to assess your ability to: be able to explain the role of data analysis tools and data mining.

Suggested format for Research Report -

Title Page

Table of Contents

Executive Summary

Methodology

Results/Discussion

Conclusion

References

Attachment:- Assignment File.rar