Bill is a 28-year-old man who recalls that he disliked giving speeches in high school and avoided speech class in college until his senior year. Everything was fine with his job until his latest promotion, because his new position requires public speaking on a weekly basis. He has tried to find a way to keep his job and avoid giving speeches, but he has not found a solution.

Write 400 -word paper that uses behavioral and cognitive theory to analyze public speaking phobia.

Analyze the three potential ways Bill could have developed this phobia: operational (stimulus-responseàconsequence), classical (CS-UCS-UCR-CR), and observational.

Discuss how extinction and cognitive learning could help Bill recover from his phobia.

Include the following in your 400 word paper:

Introduction

Observational learning

Conclusion