Beer has a 27 percent contribution margin and wine has a 25, Ask an Expert

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Q. H55 Industry sells two products, beer and wine. Beer has a 10 percent profit margin and wine has a 12 percent profit margin. Beer has a 27 percent contribution margin and wine has a 25 percent contribution margin. If other factors are equal, which product should H55 push to customers?

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Business Management, Management Studies

Category:- Business Management
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