Based upon the information in the case develop a swot, Ask an Expert

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1. Based upon the information in the case, develop a SWOT analysis for Best Buy.

2. What type of retailer is Best Buy? Describe the following components of Best Buy's retailing mix: price, place, promotion, products, presentation, personnel. Is there any aspect of Best Buy's retailing mix that you would change? Explain.

3. Discuss the strategy that Best Buy has adopted in response to competition, especially competition from Wal-Mart. Recommend any additional measures that Best Buy should take to lessen the level of Wal-Mart's competitive threat.

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