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Based on your understanding of intellectual property law, what rights do Eminem and 8Mile have with respect to Audi's commercial?

The Eminem ad for Chrysler that ran during the Super Bowl in February 2011 was rated as one of the best ads for the game. In May 2011, Audi ran an ad at a German auto show that had the “feel” of the Eminem Chrysler “Lose Yourself ” ad.  Subsequently, the German auto show ad made its way onto the Internet.

Operation Management, Management Studies

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