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Based on the different motives covered in this unit's reading, select a product or service, and apply the concepts of these motives to the product or service you have selected. Provide a comprehensive post that defines how well the motive you selected works with the product or service you selected.

One of the unit objectives is to explain the role of personality in consumer behavior. The following activity will help you to appreciate how personality factors influence various aspects of consumer behavior.

Search for a promotional website where visitors can choose to participate in many interactive activities. Please respond to the Discussion topic. Take time to review the responses of your classmates and provide your feedback.

Identify the various techniques the promotional website uses to appeal to consumers who can be classified as visualizers?

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