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Management Studies

Assume you are the Chief Marketing Officer of the company launching the product or service that you have selected. Develop the marketing strategy for the product or service in terms of:

* Features that differentiate it from the competition
* Promotion of the product or service
* Distribution for reaching the customers
* Pricing, discounts, rebates
* Target audience

How will the business environment effect the color, packaging, marketing, and price of the product you are about to launch?

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Business Management, Management Studies

Category:- Business Management
Reference No.:- M9397799

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