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Assume that you are the director of diversity for Starbucks Corporation, and you are going to be speaking at the annual stockholders’ meeting to discuss the company’s diversity initiatives. One of the stockholders asks if you could comment on whether the diversity initiative is the same thing as an EEO plan and an affirmative action program. How would you respond to this shareholder? In your answer, be sure to compare and contrast the following three approaches to diversity management: equal employment opportunity, affirmative action, and diversity initiatives.

Operation Management, Management Studies

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