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Assume that you are a marketing consultant and have been contracted by three different businesses to advise them on the best entry strategy for global expansion.

These are U.S. based companies and they include a large pharmaceutical firm, a small company that makes energy drinks, and an automobile manufacturer.

Please respond to all of the following prompts:

Select an appropriate entry strategy for each company and justify your decision.

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M91639300

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