Assignment

Topic: DOES CREATIVITY AND INNOVATION CREATE VALUE IN NIGERIAN MAUNFACTURING SECTOR (DANGOTE GROUP PLC)4500 words

2.1 Introduction

2.2 Academic research area (parent)

Are: entrepreneurial creativity and innovation

(please define each one and also write about their relationship together)

2.2.1 Work done in your research area and question (your research area)

• Show pervious and current research done in creativity and innovation and their key research question. (between 4 to 5 researches is ok)

• contexts and value of pervious and current research done in creativity and innovation.

• The gap or problem in pervious and current research done in creativity and innovation
(please my own is addressing a gap not a problem, the gap it is addressing is that many research that was done on creativity and innovation none of them address whether creativity and innovation create value in manufacturing sector especially on Nigeria manufacturing sector)

• Why is it relevance to addressing a gap and the value of addressing a gap

(please remember the gap based on manufacturing sector especially on Nigeria manufacturing sector).

2.3 Research focus area

• Creativity and innovation
• The relationship between creativity and innovation
• The role and impact of creativity and innovation in firm's performance

2.3.1 Theories of creativity and innovation

- one section per each of the theories you identify (meaning that u have to separate and write each and every theory separate from each other);
- enhance by providing overview of each theory; details of each: what it is, and is it relevance to research scope, why used it, and how;
- show research that has used these theories as well the context it was applied to.

2.3.2 Models of creativity and innovation

- one section per each of the models you identify (meaning that you have to separate and write each and every theory separate from each other);
- enhance by providing overview of each model; details of each: what it is, relevance to research scope, why used, how;
- show research that has used these models as well the context it was applied to

2.3.3 Factorsof creativity and innovation

- one section per each of the factors you identify (meaning that u have to separate and write each and every theory separate from each other);
- enhance by providing overview of each factor; details of each: what it is, relevance to research scope, why used, how;
- show research that has used these factors as well the context it was applied to

2.4 Context of research (organisation or consumer perspective)

- (the research is from organisational perspective which is Dangote Group Plc)

2.5 Chosen academic perspective (is it the model, theory, factors, own developed framework?)

- Please here were need to choose which academic perspective to use, however it need to match with the research and also this research will be based on qualitative. So if any of the model, theory, factors of creativity and innovation are based on quantitative or has no link with my research main question than there is no need for it.

2.6 Conclusion.