Assignment

Select a health care provided with which you are familiar and write FIVE page paper in which you:

1. Determine the direct impact of marketing for the health care provider you selected. {{MOST COMMON ERRORS: CHOOSING A PROVIDER-USE A PROVIDER NOT A PROVIDER TYPE. EXAMPLE: E.G. GREEN, JOHN HOPKINS MEDICAL PRACTICE. DO NOT CHOSE: INSURANCE PROVIDER/TYPE & PROVIDER TYPE SUCH AS PHYSIANS, HOSPITAL ETC]]

2. Outline a strategy for the health care provider you selected to determine the u tilization of its products or services.

3. Outline a marketing strategy for the health care provider you selected.

4. Recommend at least three separate ways the health care provider you selected could shape the buying decisions of its customers.

5. Provide at least three qualified sources, e.g., peer-reviewed journals, professional organization Website, or health care provider Websites.

Your assignment must follow these formatting requirements:

• Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.