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Assignment

Review the scenario Tim's Coffee Shoppe. You will begin to create the foundation for your final project marketing plan.

Checklist:

Describe the competitive environment in this industry.

Read the surveys in the filing cabinet in the Unit 9 Final Project scenario.

Describe how you will apply the 4 P'S of marketing to the survey information and how it will impact your marketing strategy.

Write a summary of your research.

Write a paper in APA format consisting of at least 4 pages in length, including the title and reference page. Submit your paper to the Dropbox before the end of this unit.

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