Assignment

Review "Starbucks: Building Relationships With Coffee Growers."

Create a PowerPoint presentation (10-15 slides including title and reference slide) that addresses the following questions (consider employees, customers, farmers, and any other stakeholders in your response for both questions):

How does Starbucks motivate any three of its major stakeholders?

Using one content, one process, and one reinforcement theory, how does Starbucks build and maintain morale in its business?

Describe how Starbucks has been both effective and efficient in its communication with any three of its major stakeholders.

Using your textbook and the assigned articles, identify any five major 21st century challenges that Starbucks encountered?

How did Starbucks overcome these challenges?

Present your overall impression of Management (as a process) of Starbucks.

Use at least four academic references. . You may use information found online but online encyclopedias (e.g., Wikipedia) and blogs do not count as academic references.

Use the "Motivation and the Challenges of Management Grading Rubric" to become familiar with the assignment criteria and expectations for successful completion of the assignment.