Assignment

Please, in the time until our first meeting, please do a database search for academic peer-reviewed articles on your topic and get started on a literature review that can support your proposed research questions.

Once we get a proper literature review going we can start thinking about a methodology and research plan.

However, with your current work you are a long way away from thinking about data collection.

Please critically review your work and improve on it. Knowing that you have had a whole semester working on this document, we expect a higher quality work to be submitted.

Topic: How did Nike manage to succeed?

Project Title:

A proposed title for the project (Should be meaningful, relevant and concise)

Explain the purpose of the study, the methodology to be used to gather data, summary of the anticipated findings and the implication of the study

Synopsis (B. INTRODUCTION):

Explain the background to the project, and provide an overview of what you intend to do:

• Purpose of the study
• Highlight the motivation behind the purpose of the project
• Brief summary of the problem of project as well as brief solution to that problem.
• Rationale-how has the problem arise
• Outline the rest of the proposal briefly focusing on different areas and sections included in the proposal
• Research question
• Research Objectives:- List the overall objectives of the project. These should be measurable, and will be used to assess the level of achievement of the project.

B. LITERATURE

What primary and/or secondary literature review sources do you intend to use?

C. METHODOLOGY:

This is where you explain how the project will be carried out
What research methods do you intend to use?
You may consider the following steps
Research philosophy***
Research method (quantitative, qualitative and mixed methods)
Research approach (inductive and deductive)
Data collection method (primary and secondary data)
Method of data analysis
Reliability and Validity
Ethics
Limitation of the Methodology.