Assignment

Instructions:

Answer the following questions, in essay form. Each question should be rewritten and answered completely, using complete paragraphs and citing sources both in-text and on the reference page.

1. Explain the importance of conventions to associations, and identify factors that association meeting planners consider when making a site selection. Additionally, describe the tools salespeople use to locate associations and to find information about the meetings associations hold.

2. Identify factors that corporate meeting planners consider when making a site selection, and describe the tools salespeople use to locate corporations and to find information about the meetings they hold.

3. Summarize sales considerations for selling meeting services and products to SMERF organizations, identifying several SMERF organizations.

4. Describe the convention and meeting sales techniques of sales blitz selling, trade show selling, selling with convention bureaus, site-inspection selling, and familiarization tours.

Submission Instructions:

APA format should be followed for title page, reference page and citation format. An abstract should not be included.

Once the assignment has been submitted, turnitin.com will generate a similarity report automatically. You should be aiming for a similarity score of less than 20%, excluding the reference page. This means that 80% or more of the content of your paper is written using your own thoughts and conclusions.