Assignment

Identify and explain trends in current macroeconomic indicators for FedEx in last ten years including:

Identify and explain Current stage of the business cycle for FedEx

Identify and explain Real gross domestic product (GDP) for FedEx

Inflation as measured by the consumer price index (CPI) for FedEx

Current Unemployment rate for FedEx

Federal funds rate for FedEx

Current rate for borrowing funds such as the so-called "prime rate."

Evaluate trends in demand over last three years and explain their impact on the industry and the firm. Include quarterly (last two quarters) and annual sales (last three years) figures for the product your firm sells. Create business strategies by analyzing information and data related to the demand for and supply of your firm's product(s) to support your recommendation for the firm's actions. Remember to include a graphical representation of the data and information used in your analysis.

Examine available, current data and information, such as pricing and the availability of substitutes, and assess how the price elasticity of demand impacts the firm's pricing decisions and revenue growth.

Based on the data gathered and analysis performed for this report write a conclusion in which you:

Create business strategies, including price and non-price strategies, based on your market structure to ensure the market share and potential market expansions.

Develop a recommendation for how the firm can manage its future production by synthesizing the macroeconomic and microeconomic data presented.

Recommend strategies for the firm to sustain its success going forward by evaluating the findings from demand trends, price elasticity, current stage of the business cycle, and government policies.