Assignment Topic

After sales service and building long term partnerships are very important in maximizing sales. Use the information presented in the first six weeks of this module, other related information and your personal experiences to answer the following question:

For a product or service of your choice how can you utilize a CRM to improve after sales service and long term partnerships?

You should think about the processes carried out by the sales people, the kind of data it should keep and the actions it should support.

Lastly should a customer always be contacted by the same salesperson during a long term partnership? What are the advantages and disadvantages of that?

Formatting and Plagiarism

Your assignment should be typed using Times New Roman 12 font. It must use 1.5 line spacing. All margins should be 1 inch. It is important that you reference properly all information that you have obtained from other sources. Remember that direct quotations of 6 to 40 words must be included in double quotation marks followed by the author last name and page number. For direct quotations of more than 40 words you should use a blocked indented paragraph. However, your assignment should not be a mere copy and paste of other people's work even if you properly reference it. Try as much as possible to paraphrase other's work and include your own opinions and examples. When you paraphrase, note that you still have to identify the source of your information. You should use the Harvard style of referencing. All assignments are checked for plagiarism using TurnItIn. If you have any questions regarding your assignment please do not hesitate to contact your module tutor.